Sales Executive Job Description – What Are their Duties

You might be wondering, what are the job descriptions for sales executive? The position of a sale executive is very vital for every company. Sales executives promote products and services to customers and negotiate contracts with the aim of maximising profits.

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Sales Executive Job Profile

The job profile for a sales executive is very broad. They’re responsible for planning, implementing, managing and overseeing the company’s overall sales strategy. They may be involved in selling products, goods and services to customers and clients. Their job is based setting up a strategy for finding new prospects and sales leads and converting them into paid users.

Sales Executive Job Description

Sales executives are the key point of contact between an organisation and its clients: answering queries, offering advice and introducing new products.
  • Conduct market research to identify selling possibilities and evaluate customer needs
  • Actively seek out new sales opportunities through cold calling, networking and social media
  • Set up meetings with potential clients and listen to their wishes and concerns
  • Prepare and deliver appropriate presentations on products and services
  • Create frequent reviews and reports with sales and financial data
  • Ensure the availability of stock for sales and demonstrations
  • Participate on behalf of the company in exhibitions or conferences
  • Negotiate/close deals and handle complaints or objections
  • Collaborate with team members to achieve better results
  • Gather feedback from customers or prospects and share with internal teams

Promotional prospects are excellent – progression can be into senior sales roles or into related employment areas such as marketing or management.

Skills Needed for Sales Executive Position

A sale executive should possess some of the listed skills to fit into the position.

  • Presentation Skills
  • Client Relationships
  • Emphasizing Excellence
  • Energy Level
  • Negotiation
  • Prospecting Skills
  • Meeting Sales Goals
  • Creativity
  • Sales Planning
  • Independence
  • Motivation for Sales
  • Numerical Skills
  • IT Skills

Typical Employers of Sales Executives

Sales executive can fit into different industries. However, there are some specific industries where the role of the sales executive is very vital.

  • Manufacturers
  • Service industries
  • Retailers
  • Industrial organisations
  • Charities

Staff with specialist knowledge are employed in industries such as pharmaceutical, healthcare and publishing.

Qualification of Sales Executive

Becoming a sales executive, you need some form of educational qualification. Additionally, you need to have work experience in the field of marketing or any related field.

Any degree subject is acceptable, although relevant qualifications are preferred for some positions, particularly within medical or technical sales.

Relevant experience gained in any commercial area involving contact with customers or the general public can be beneficial. Larger employers run vacation courses and placements which can give a useful insight into the profession. Job shadowing, networking and speculative applications are advisable.

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